Dear
Potential Employer:
My name is Joscelyn T.
Jones and I am currently consulting for various clients with development
and implementation of cross- platform integrated marketing and advertising
campaigns. I have in depth knowledge and contacts within the media and
entertainment industries.
I understand the trends
in today’s marketplace; consumers are bombarded with messages from
ads in the elevator to messaging on a screen in the supermarket line or
movie theater. The changing dynamics of information’s creation and
distribution from just the traditional media outlets has changed and
finding a new successful integration of consumer targeted messaging with so
many options can be a challenging to many. I fortunately have had the
opportunity to work and consult for various on-line media firms, social
networking groups, DRTV focused companies, and have also had the
opportunity to develop television and film product placement and
integration campaigns, over the past few years. Combining that with my years
of experience in traditional media outlets, I have a strong grasp on
demographics and consumer trends to effectively brand products by
integrating messaging through effective mediums.
My last full time position was with Starz Entertainment
serving as the Manager of Affiliate Sales and Marketing for the Western
Region, but found this position did not utilize my contacts or experience.
Prior to Starz Entertainment I was the Film Specialist/
Sr. Advertising Account Executive for Time Warner (Formerly Adelphia and
Charter Media Services) in LA DMA. Within the cable industry I
was fortunate to develop a niche sales position, specializing in
advertising campaigns, public relations, consumer marketing promotions, and
event management for major entertainment studios and cable networks. I have
been responsible for over 150,000,000 dollars in revenue and billings. I have extensive experience working for
multiple cable MSO’s and pay television networks such as Starz
Entertainment over the years.
I have worked directly with national and international clients
such as Mandalay Bay Las Vegas, A/X, Hugo Boss, Nike, New Line Cinema, Fox
Studios, Warner Brothers, Lions Gate Entertainment, Paramount Studios,
Columbia Tri-Star, Bravo Networks, IFC Networks, amongst others. I have had
the experience of developing advertising campaign proposals with agencies
such as Carat-USA, BBDO, McCann, Palisades Media, and Starcom that have
helped me to develop my negotiation talents on a client,
consumer, and agency level.
I hope upon reviewing portfolio, you'll recognize my desire to work with
your team and to learn more about exciting new opportunities. Salary is
negotiable. I am a dedicated hard worker and I extend my sincerest
gratitude for taking the time to review my qualifications, awards and
portfolio.
Best Regards,
Joscelyn
T. Jones |